Twitter has announced the removal of all blue verification badges that are outdated. Twitter’s CEO Elon Musk called it “quite a day.” On April 20, Twitter planned to remove all old verification badges. This decision was part of Twitter’s plan to revamp its verification process. In the past, Twitter has been criticized for its inconsistent verification process.
New Verification Process
To be verified on Twitter, individuals can sign up for Twitter Blue, which is a paid subscription service. Twitter Blue costs 9,400 rupees per year for individuals in India or 900 rupees per month. Organizations can sign up for Verified Organizations. Users can also get Blue Verified for $7 per month if they sign up through a web browser.
Technical Challenges in Removing Old Accounts with Blue Checkmarks
Earlier, the company faced technical challenges in removing old accounts with blue checkmarks. The back-end technology was not able to remove around 4.2 lakh old accounts with blue checkmarks at a time. Therefore, the only way to remove them was through a manual approach.
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Deadline for Removing Old Accounts with Blue Verification
Elon Musk had previously set a deadline of April 1 to remove all old accounts with blue verification. However, so far, the company has only removed the Blue tick for the New York Times.
Free Verification for 10,000 Organizations
Twitter reportedly plans to award a free $1,000 tick to the 10,000 organizations with the most followers. This move is expected to help increase the credibility of verified accounts on Twitter.
The removal of outdated verification badges is a part of Twitter’s ongoing efforts to revamp its verification process. Users who want to be verified on Twitter can sign up for Twitter Blue or Verified Organizations. While there were technical challenges in removing old accounts with blue checkmarks, Twitter plans to manually remove them. The company also plans to award a free $1,000 tick to the 10,000 organizations with the most followers.